Creating delightful first impressions works everywhere – whether you are running a gift shop, or a website. Both involve a greater degree of indulgence on your part to make sure the visitors are pleased at what they see and are willing to spend more time contemplating on your offerings.

Coming back to websites, it would be stating the obvious that the landing page of your website is what creates the first impressions, and you have every reason and inclination to ensure the impressions are tilted in your favor. WordPress, specifically, gives you a lot of scope to play around your website’s look and feel. While there are numerous plugins to cater to your landing page design needs, you also need to branch out and pay attention to details.

Colors and Textures

If you are more than glad with the regular website texture, you are filing to push the envelope and take a bigger stride towards drawing users’ attention. You need to be careful with the color schemes you use on the landing page, which should be in-lieu with what your website is all about and what it represents. Splashing the dashes of pink on the landing page a fitness website would murder the first impression. So, try fancy where you need fancy, and show restraint where subtlety should be an underlying message.

Typography on the Landing Page

Paying attention to a little typography that is present on the home page will serve you well. Typography goes beyond using fancy fonts, as there is a whole lot of set up to the typography of your website. Enhancements in the overall design with which the text is aligned, the colors used at various places, the typefaces and the kerning can take your website places.

Responsiveness of Images

Sure, the high definition images are placed to boggle the minds of the visitors, and that works – but only when your visitor is using a device where those images do not crawl while loading. For making sure your website is mobile-ready, Responsive Image can be a great ally or you can add images which size in few kilobytes and don’t put a whole lot of load on the devices and browsers.

Turn to Plugins

Doesn’t WordPress make your job of website management easier with its suite of extensions and plugins? Well, it has its share of aids in the form of plugins for you to build a better landing page.

You cannot fall short of ways to enhance the landing page of your WordPress site. Pick one of the techniques or plugins you deem fit for your website.

Having a WordPress site is a common practice these days. WordPress has evolved as one of the most used content management systems over the past few years. WordPress provides its users with great features and ease of use that contribute to its popularity. WordPress enables users to easily manage their content with lots of different functionalities.

However, with its increasing popularity, it has become the beloved choice for hackers too. Over 60% of the total website are powered by WordPress at the present day. So if a single loophole is discovered in WordPress security, you can imagine how many websites in total can be at risk from the security point of view. Having your WordPress website hacked is of course the biggest nightmare for any website owner.

Why Hackers Attack your WordPress Website?

Many website owners think why would hackers make an effort for hacking their small website. What can they benefit from it? Why would someone care about their small site?

Hacking attacks are not dependent on traffic size or popularity of a website, but it depends on how much a site is vulnerable to a hacking attack.

The first thing you should understand is that it is not about hacking your site particularly, a site gets hacked because it has security loopholes. Most of the times hackers attack a normal or small website because the owners of the site have given them a chance to do so. Remember that most hacking attacks are automated.

Hacking Attacks are Automated

Most of the hacking attacks are done automatically, it is also one of the reasons that the hackers do not differentiate the size of the website. Hackers use automated scripts to crawl the web. These scripts sniff out familiar vulnerabilities, instead of indexing the content. This automatic process allows them to attack a number of sites at once. This is what increases their success rate.

Let us try to understand by which means hackers make it possible to hack your website:

Statistically most common entry point for hackers are:

41% of hacking attacks are due to a poor or unreliable Hosting platform. 29% of hacking attacks are due to an insecure or outdated theme. Insecure plugins count for 22% of the attacks. Weak Passwords also contributes 8% of the hacking attacks.

Now let’s look at some important factors which hackers exploit to crack your WordPress website.

So, How do Crackers Gain Access to Your WordPress Website?

1. Not Updating WordPress:

This is one of the most common reasons behind a possible hacking attack. WordPress keeps releasing security updates from time to time. Your website will be more prone to a hacking attack if you have not updated it to the latest version. Most of the websites which are running on an outdated WordPress version shows some kind of vulnerability.

2. Weak File Permissions:

Files and directories have permissions for read, Write and Execute. These permissions define the fact that who can read and execute these files. If you have not set these permissions right then it will be easier for third parties to corrupt them. It will be an easy access for hackers.

3. Poor Web Hosting Service:

This is one of the most important factors in defining security of your website. There are so many web hosts out there. Each claims to be a reliable and secure service provider, but most of them are not as safe as they are claiming. Choosing a reliable and safe hosting service which can provide you a safe hosting can avoid your site from being hacked. Vulnerabilities in the web hosting platform make it easy for the hackers to gain access to your website. Before you choose your next Web hosting company, do your homework.

4. Plugins and Themes

Insecure themes and plugins collectively count for more than half of the hacking attacks. Using unreliable sources to download a plugin or a theme can cause a security breach of your website. Moreover, not updating the themes and plugins to the latest version may also cause security breaches. Especially if these updates are security related.

5. Weak Passwords:

There are people who still use “name12345″ as their password. Hackers use automated scripts to guess your password. An easy to guess password will provide hackers a good chance to hack your site. This type of security breach into your website is known as Brute-Force attacks.

6. Default Username:

By default, at initial WordPress setup, the username for the Admin is admin by default. Not changing this username is a normal practice for most people and hackers are well aware of this fact. So not changing the default username may cause an easy breach of your website. So all what they need to do now is to guess your password, you gave them a 50% easier time to break into your website.

7. Default Table Prefix:

You also have to secure your WordPress database. At install time, you will know of the WordPress table prefix. By default, the prefix is set to ‘wp_’ in WordPress. Hackers know this fact and it makes your site more vulnerable to SQL injections. To increase the security of your site change the table prefix and make your website less susceptible for a hacking attack.

Conclusion

These are some of the most common ways by which hackers gain access to your website. Besides these, there are others ways as well, but setting all these factors properly will increase the security of your website for sure. Always remember hackers do not target any site in particular, but it is the website’s low security that makes it an obvious choice for hackers. If you want